8 80 Cities + Open Streets

8 80 Cities is an organization in Toronto that aims to increase public space in cities to increase the quality of life for its citizens. They started Open Streets TO, which is how I started working with them on a logo design. They wanted to update their old logo (seen below) and my design is now their main branding.

 

Open Streets Toronto is an initiative that is occurring worldwide, and finally came to Toronto in the summer of 2014.

It’s now an annual event where main urban roadways are closed from motorized traffic, for the pleasure of everyone to enjoy; be it by foot, bicycle, rollerblades...it’s an opportunity for communities to take back the streets, to explore their neighbourhoods from a different point of view, and to encourage more public space in the city. This was my logo design.